To ensure that beekeepers in Odisha retain essential knowledge on best practices and to inspire new individuals to take up beekeeping, Sanjay conducted separate in-depth workshops with experienced beekeepers, subject matter experts, and trainers. The goal was to extract and refine critical topics that would be most beneficial for both seasoned and aspiring beekeepers. This produced a list of 35 topics. Through collaborative discussions, weightage and marking, He identified 19 key subjects that would be covered through short instructional videos.

With these topics in place, He delved into researching and documenting the best possible processes for each practice. His focus was on simplifying complex information to make it easily understandable and actionable for beekeepers, many of whom might have limited formal education. Once the content was structured, it was translated into Oriya, ensuring accessibility and cultural relevance. He then coordinated a professional narration recording to maintain clarity and engagement.

Following this, He developed a meticulous shooting schedule, aligning the duration of each shot with the flow of the narration. Given the nature of beekeeping, the videos had to be shot in natural light at optimal times—either soon after sunrise or just before sunset—when the bees were least active. The filming was completed over a week, capturing real-life demonstrations of the best practices. However, certain processes that were challenging to document through live action were recreated using animation to maintain instructional clarity.

After filming, the short videos were compiled into 19 well-structured episodes, ensuring a smooth learning experience for the audience. These episodes were then published on the website of Concern India, making them readily available as a long-term resource for beekeepers. This initiative not only reinforced best practices among existing beekeepers but also served as an engaging and accessible tool to encourage more individuals to take up beekeeping as a viable livelihood.

Additionally, for the first time, a booklet containing QR codes for each short video was developed. Alongside this, a poster featuring the QR codes was also published and distributed, allowing beekeepers to easily access the videos through their mobile devices. This approach represents a unique example of seamlessly infusing digital media with traditional print media, ensuring wider reach and usability of the learning materials.

This project stands as a testament to the power of visual storytelling in skill-building and knowledge retention, ensuring that essential agricultural and livelihood practices are preserved and passed on effectively.

Athagarh, with all its villages, provides a perfect ecosystem ‘begging’ for beekeeping to be practiced on a large and wide scale. The variety in flora and fauna, the flowering all seasons around, the education level of the women, the water bodies, the connectivity and distance from the capital, and the immense knowledge that we have about beekeeping, provide a perfect stage for beekeeping to flourish.

Because of initial hiccups in the success of the project, Sanjay was invited over to investigate the factors that are responsible for the limited success that the project has had. He stepped back and had a look at the various zones the problem might reside in. Is the climate inept for beekeeping? Is the breed of the bee right for this environment? Is the deterrent the equipment used for beekeeping? Or is it the training mechanism? Is it the adaptability of the housewives? Even, is there enough void for honey in the market for the producers to be enthused? Or does the hurdle lie in all of this, some in each of the factors? A systemic issue?

Bhoochetana, meaning revival of the land, involves soil health mapping, nutrient recommendations and support to farmers was launched in Odisha by The Department of Agriculture. Through this initiation the soil analysis, nutrient management recommendations and treatment were to be shared with farmers. This helped increase productivity through improved practices. The state has 4.35 million farmers, and it was a tough task to make a proper applicable communication and record keeping system between the government and farmers.

Sanjay was contracted to first field test the then current Soil Health Card in the states of Orissa and Bihar, in India and then redesign the cards keeping in mind the actual usability, storage and longevity, the synchrony with digital platforms, the information architecture, the language used, and the accuracy of information provided in the cards.

Sanjay travelled extensively within Orissa and Bihar states and investigated how these cards were being issued and used. Drawing from the observations, he created several alternative designs for the ease of printing, storing and the cards being actually useful for the farmers. These options were then field tested, and the most appropriate design implemented.

India had its 16th General Elections in 2014. The Election Commission of India approached Sanjay to make these awareness films that were aimed at encouraging citizens to vote without fear, temptations, and corruption. This synchronized series of five animation short films was also aimed at getting the greatest number of voters to the polling booths. Voters that do not choose to vote for any of the contesting candidates were also encouraged to participate by choosing ‘Non-Of-The-Above’.

Sanjay took inspiration from a popular folk-art form – ‘Worli’ and developed it further to suit the communication needs. The films needed to not have a voiceover or dialogues expending its reach to a larger audience of multi-lingual Indian society. The names of the characters were designed to avoid any religious, political, or cultural association; for example, the mother is called Ma, the father, Pa etc. Since the music played a key role in communicating emotions and moods, Sanjay designed the sound after detailed storyboarding and before the animation. Later animation was timed to sync with music.

The Call to Action for WASH in Schools supports global efforts to make the vision shared by WASH in Schools partners a reality: a world where all children go to school and all schools provide a safe, healthy, and comfortable environment where children grow, learn and thrive.

Sanjay was consulted with to promote the practice of hand washing in schools in Asia through posters. To make the posters recognizable and acceptable across the schools in India, Sanjay did thorough research to seek a common school design, uniform design, students’ appearance, hairdos, and accessories generally visible in a school and came up with this poster. A single poster was designed to inspire school going children to wash their hands before every meal. Sanjay also came up with a slogan in Hindi to maximize communication. The poster was put up in every Government affiliated school in India.

The Poster was designed using cartoons and sketches as visuals, to demonstrate group hand washing with soap before Mid-Day Meal. The deliverable included three high quality options of the Poster, one of which was selected by UNICEF, for further printing and sharing with the Ministry.

The schools run by the Government use textbooks that are not user-friendly, un-interactive and unattractive. Central Board for Secondary Education, India, approached Sanjay with an old problem. Sanjay used skills from other media to arrive at a book design that used his storytelling skills to keep the user engaged. The book’s colors and size were designed at a minimal production cost.

The prevalent problem of poor preteen and teenaged children migrating to metropolitan cities also lends them to pre-mature sexual activities and even prostitution. This leads the children not only not to experience the normal growth path and under develop mentally and physically, but also puts them at a huge risk of sexually transmitted diseases. The project identified possible risk and protective factors in street children in India and translated these results into a comprehensive, counselling and life-skills-based small-group intervention/prevention program. Sanjay was taken in as a consultant to turn this intervention program into a locally produced, cost-effective, long-lasting, repairable, and easily transportable toolkit that was user-friendly and pleasant.

At first, it was important to understand the street children’s communication ways, their acceptance of sometimes explicit information, and their readiness to discuss their sex life. Second, to make the toolkit easily and economically re-producible, it was essential to research local crafts (for toys, board games, puppets and the ’toolkit-box’).

Sanjay lived with street children holding several workshops, playing games, etc. and drew the overall aesthetics of the toolkit from the children’s lives, the colors they used, their clothes (sometimes their absence), and their sense of humor. Based on the average characteristics and most popular among the children, puppets were characterized. The Children’s depictions of their sexual life-related matters were used in 32 exercise books that explained the intervention program to the trainers. Sanjay travelled around Karnataka to find the most appropriate crafts and artisans who could provide additional toolkits in future at a reasonable price. Based on the artisan’s advantages and limitations, he designed the training manuals, toys, board games, puppets, and the toolkit box.

Dr Syama Prasad Mookerjee Research Foundation (SPMRF) has emerged as a forum that facilitates the convergence of ideas, positions, and visions that aspire to strengthen the Indian nation and preserve her unity and integrity and contribute towards her progress and integral development.

Committed to the nationalist ideological vision and thoughts of Dr Syama Prasad Mookerjee and Pandit Deendayal Upadhyay, SPMRF strives to strengthen and uphold issues and positions in tune with India’s national interest. It aims to identify the multifarious challenges before the nation and the people and attempts to bring about a greater awareness of these among a wider cross-section of our people.

After discussing with the organization team, Sanjay came up with a logo that portrayed – an origin, a treasure, fire, the Padmasana (Yogic posture of a lotus), and the removal of darkness. The logo also shows the foundation’s affiliation with the Bhartiya Janata Party, India as a think tank.

To explain and simplify complex economic scenarios and theories, Sanjay created these editorial illustrations for the Nepal’s esteemed economic magazine BOSS’s monthly centerpiece.