Sanjay Madnani is a Communication Strategist and Designer by profession, an Animation Film Designer, an illustrator, a cartoonist, a satirist, and a storyteller by passion.
From a cartoonist in Hindi newspapers, to a design student, to a commercial sector professional, to an educator, to a Development Communication professional, his journey has had dramatic turns. None, however, felt alien to him.
Being a development sector insider for twenty odd years, Sanjay weighs heavily on the fact that development and governance still has a enormous void to be filled by design, design thinking and design process. Focused on Communication for Development (C4D), Social and Behavioral Change Communication (SBCC), Indigenous media and new media, he has multiple crosscutting projects across the globe to his credit.
Sanjay resides in Nepal, calls India his home, then again, he travels around a lot for work.
The book and its interactive CDROM were aimed at travel agents and experts to provide them with complete and comprehensive information on market data and strategies to assist tourism businesses in Nepal and Latin America.
Based on the report – ‘The Market for Responsible Tourism Products in Latin America and Nepal’, Sanjay designed the publication and restructured the content for the CDROM. Sanjay designed icons and illustrations that were commonly recognized across the audiences. In the otherwise tedious text, Sanjay added several interactive elements like interactive maps and stimulating animations to give the user a sense of control and participation.
Online report link: https://www.slideshare.net/Vitchetduoi2987/the-market-for-tourism-products
SNV- Netherlands Development Organization