Graphics and Illustrations

Design and Direction, Animated TVC, Orchy, Rasna International, India

Animated Television Commercials Client: Rasna International Pvt. Ltd., India 1997-2002  Based on the client’s brief, emphasizing the strength of the product, a quick visual script was created. To achieve the very tight schedule four teams of animators were trained to animate and draw in the same style, line quality and […]

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Design and Direction, Animated TVC, Oranjolt , Ransa International, India

Animated Television Commercials Client: Rasna International Pvt. Ltd., India 1997-2002 A pioneering process of amalgamating computer generated 3D animation with classical Disney style animation was used. Based on the client’s brief, emphasizing the strength of the product, a quick visual script was created. To achieve the completion of the films […]

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Design and Direction, Animated Interactive CD-ROM, Gujarati Master, Moving Pixels, India

Animated Interactive Lingual Tutorial Software Client: Moving Pixels Pvt. Ltd., Ahmadabad, India October, 1999 This interactive entertaining, game based CD ROM was produced to fill in the void of linguistic knowledge amongst the second and third generation Gujarati NRIs in Europe and Americas. The daily spoken Gujarati, and the Gujarati […]

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Design, Animation and Direction, Interactive Digital Program, Discover Jainism, Light Box Animations, India

Animated Interactive Cultural Tutorial Software Client: Light Box Animations Pvt. Ltd., Ahmadabad, India 1997-1998 This interactive entertaining CD ROM was produced to fill in the void of cultural and historical knowledge amongst the second and third generation Jain NRIs in Europe. A thorough study of the religion and culture was […]

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Advert Design, International Tattoo Convention, Nepal

Print Advert Design Client Name: International Tattoo Convention, Nepal March, 2012 I was commissioned to bring about an overhaul of the branding and marketing approach for the International Tattoo Convention. Going by the past experience of low quality of graphics and advertisement design for the event, amounting to low turnout […]

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Illustrations, Boss Magazine, Nepal

Illustrations Client Name: Boss Magazine, Nepal 2008 onwards  

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Design and Animation, Promotional Film, Channel V, India

Animation Film Client : Channel V Pvt. Ltd., India July, 1996 The shot here is from a ‘promo’ made for channel [V] in 1994. The storyboard for the ‘five seconder’ was one of eight selected amongst fifty by the channel’s visiting creative team. The film starts with a cave painting. […]

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Design and Direction, Animated TV Series, Panchatantra, Macro Graphics, India

Animated Interactive Cultural Edutainment Software Client: Macro Graphics Pvt. Ltd., New Delhi, India July, 1996 Based on the available reading material on ancient folklores of Panchatantra and in consultation with historians and storytellers and keeping in mind children’s psyche characters were designed for a happy and colorful animation. In first […]

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Character Design, Life, Text and Imagination, India

Illustration Client : Life, Book and Imaginary, India 1993-94 Jarnail Singh Bhindranwale The leader of the Damdami Taksal (a Sikh religious group) and political revolutionary is notable for his support of the Anandpur Sahib Resolution. He called for a return to what is considered to be the “pure” roots of Sikhism. When he took up arms […]

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Design and Illustrations, Posters, HIgh Impact Tourism Training, SNV, Nepal

The HITT program provided informal sector workers – especially women, young people and the unskilled and semi-skilled – with market-oriented, vocational training. Enhanced skill levels enable such workers to gain better job positions, higher wages and greater employment security. At the same time they develop the know-how and contacts to capitalize on opportunities and help grow the sector in which they work, in a sustainable and pro-poor way.

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Sanjay Madnani